"Good is the enemy of great."
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About Barry Schwartz
Barry Schwartz is an American psychologist and author known for his research on the psychology of decision-making and the paradox of choice. He has written several books exploring how the abundance of choice in modern society can lead to anxiety and dissatisfaction. Schwartz's work emphasizes the importance of simplicity and contentment in fostering happiness and well-being. He has received numerous awards for his contributions to psychology and behavioral economics.
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