"The goal is to remind each other that we will die, and that’s okay."
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About Caitlin Doughty
Caitlin Doughty, born in 1984, is an American mortician, author, and YouTube personality known for her advocacy of death acceptance and reforming Western attitudes towards death and dying. She is the founder of The Order of the Good Death, a group of funeral industry professionals, academics, and artists exploring ways to prepare a death-phobic culture for their inevitable mortality. Doughty has published bestselling books like 'Smoke Gets in Your Eyes' and hosted the 'Ask a Mortician' web series, which tackles topics related to death and funeral practices in an approachable and humorous manner.
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"You can unfollow death, pretend it doesn’t exist, untag yourself from mortality, but you can’t un-death yourself."
"The goal isn't to have a billion-dollar brand. The goal is to have a billion-dollar impact."
"The goal is to turn data into information, and information into insight."
"The fear of death is the fear of being human. It’s the fear of all the things we haven’t done that we should have done."
"The goal is to empower parents to make the best choices for their kids."